It was exactly four years ago today that I announced I was writing a book for ALA Editions. A year later, Library Marketing and Communications: Strategies to Increase Relevance and Results came out -- in a very different world than the one I started writing in. At the time of this announcement, I knew I… Continue reading Reflecting Back on my Book
Month: July 2023
New Social Media Offerings
We have officially launched a Facebook group! It's called Friends of Library Marketing hosted by CAC. The purpose of the group is to to discuss best practices in library marketing and communications, share tips, and discuss the big issues we are facing in the library industry. I will share tips, tricks and case studies from my… Continue reading New Social Media Offerings
July Updates and New Offerings
Hope you are having a wonderful summer so far! Working with a new intern or colleague always gets the creative juices flowing, and so I am excited to announce some new offerings. We're working to help create community around libraries, marketing, and more. I'll be posting about these developments right here! In the meantime, I… Continue reading July Updates and New Offerings
