Providing consulting, training and planning services to community-serving organizations such as libraries, nonprofits, educational institutions and government agencies.
Libraries are often described as community hubs—but what that looks like in practice continues to evolve in meaningful ways. A recent initiative led by Braswell Memorial Library, in partnership with Nash County Public Health, offers a thoughtful example of how libraries can expand access while maintaining a strong focus on dignity, privacy, and real community… Continue reading CAC Clients in the News! Braswell Memorial Library
Recently, I took a moment to update something I hadn’t looked at in a while—an infographic I first created in 2023 to capture my public speaking work over the past five years. At the time, it felt like a useful snapshot. But when I sat down to refresh it, I realized the story had grown… Continue reading A Look Back (and Ahead): Public Speaking Since 2012
One of the challenges I run into again and again in library marketing is this: we don’t have a lot of clear benchmarks. If you’ve ever logged into an email platform and tried to compare your performance to other similar organizations, you’ve probably had to choose something like nonprofits, government, or education just to get… Continue reading Library Email Marketing Benchmarks
Cordelia Anderson Consulting (CAC) is pleased to announce that we have been selected to lead a comprehensive rebranding process for Yakima Valley Libraries (YVL), a public library system serving communities across Yakima County in Washington State. The project team includes NC-based Creative Director Ken Magas, a long-time collaborator who has partnered with CAC on multiple library branding initiatives, including… Continue reading CAC Selected for Rebranding of Yakima Valley Libraries
I get asked fairly often if I have examples of good social media posts—usually from libraries trying to figure out what’s working, what’s not, and what they should be doing differently. And I get it. Social media can feel like a constant demand for new ideas, without a lot of time to step back and… Continue reading Social Media Inspiration for Libraries