Consultants for Libraries welcomed Patrick “PC” Sweeney on Thursday, April 30, 2026, for an engaging webinar on the advocacy mistakes that continue to hold libraries back. His presentation, Everything Wrong with Library Advocacy, was packed with provocative ideas, practical urgency, and hard truths about the political environment libraries are operating in today. After wathcing the… Continue reading Library Advocacy Webinar
Tag: library training
A Look Back (and Ahead): Public Speaking Since 2012
Recently, I took a moment to update something I hadn’t looked at in a while—an infographic I first created in 2023 to capture my public speaking work over the past five years. At the time, it felt like a useful snapshot. But when I sat down to refresh it, I realized the story had grown… Continue reading A Look Back (and Ahead): Public Speaking Since 2012
Three Simple Learning Pathways to Strengthen Your Library’s Marketing
One of my CAC Academy subscribers recently suggested something that I loved, and I want to share it with you. They’re building a learning pathway in Niche Academy—essentially a series of modules grouped together to help learners build skills in a more structured way. They asked if I could recommend a set of my marketing… Continue reading Three Simple Learning Pathways to Strengthen Your Library’s Marketing
Two New Tutorials Now Available on CAC Academy
I’m happy to share that two new tutorials are now available on CAC Academy, each designed to help library staff build practical skills they can put to use right away. The two new offerings cover very different topics, but both are grounded in the same goal: helping libraries communicate more effectively and move important work… Continue reading Two New Tutorials Now Available on CAC Academy
Community Engagement Tips from a Local Bookstore
I’m always looking around for inspiration—especially when it comes to marketing, community engagement, and building community through shared experiences. These don't always come from libraries. Bookstores, museums, cultural organizations, and even small businesses often experiment with engagement strategies that translate beautifully to library settings. Recently, I came across a thoughtful example from Editions Coffee Shop… Continue reading Community Engagement Tips from a Local Bookstore
