Providing consulting, training and planning services to community-serving organizations such as libraries, nonprofits, educational institutions and government agencies.
Recently, I took a moment to update something I hadn’t looked at in a while—an infographic I first created in 2023 to capture my public speaking work over the past five years. At the time, it felt like a useful snapshot. But when I sat down to refresh it, I realized the story had grown… Continue reading A Look Back (and Ahead): Public Speaking Since 2012
Every year around this time, we start asking ourselves: What is my plan for next year? If 2025 taught us anything, it’s that library marketers are some of the most resourceful, creative, audience-centered professionals out there. We adapt fast. We learn faster. And we’re always looking for the next opportunity to elevate our work. Luckily,… Continue reading Planning Ahead for 2026: What Next for Your Library’s Marketing?
Every year, I walk away from the Library Marketing & Communications Conference feeling three things simultaneously: completely energized, totally exhausted, and wishing it had lasted just one more day! This year in St. Louis was especially meaningful—because we managed to pull it off despite a government shutdown and nationwide flight cancellations. Honestly, the fact that… Continue reading Always Too Short: Reflections from LMCC 2025
As a board member for the Library Marketing and Communications Group (the nonprofit that puts on the Library Marketing and Communications Conference), I'm excited to share these updates. First-Ever Online Summit The LMCG is hosting its first-ever online summit: Library Marketing and Communications Conference Online: Putting Principles Into Practice. This conference is specifically curated to feature… Continue reading Updates from the Library Marketing and Communications Group
As a member of the Library Marketing and Communications Group Board, I am excited to share this Request for Proposals for the rebranding of our organization. Background: The Library Marketing and Communications Group is a not-for-profit group to advance, promote and support the knowledge and understanding of marketing and communications among library professionals, library staff… Continue reading RFP: Library Marketing and Communications Group rebranding