Providing consulting, training and planning services to community-serving organizations such as libraries, nonprofits, educational institutions and government agencies.
My client MECK Pre-K was recently features on the local talk show, QC Life. And getting them this appearance was easier than you think! I just had to follow my own advice: put yourself in the news media's shoes. In this case, it was winter break, and I know that daytime talk shows may have… Continue reading CAC Clients in the News! MECK Pre-K
If your library’s content planning often feels reactive—scrambling to promote programs, respond to last-minute requests, and keep up with multiple channels—you’re not alone. Many library communicators are managing more platforms than ever, often without a clear structure for deciding what to share and when. That’s why Transforming Your Library’s Content Planning was recently added to… Continue reading New Content Planning Tutorial in CAC Academy!
Every year around this time, we start asking ourselves: What is my plan for next year? If 2025 taught us anything, it’s that library marketers are some of the most resourceful, creative, audience-centered professionals out there. We adapt fast. We learn faster. And we’re always looking for the next opportunity to elevate our work. Luckily,… Continue reading Planning Ahead for 2026: What Next for Your Library’s Marketing?
We are excited to celebrate the Hawaiʻi State Public Library System (HSPLS), which recently earned media coverage for responding to current events and pressing needs within its community. The State of Hawaiʻi has launched a week-long Kōkua Food Drive (November 3–7, 2025) to support families affected by the ongoing federal shutdown and interruptions to the… Continue reading CAC Clients in the News! Hawaiʻi State Public Library System
We’re thrilled to congratulate our client, Massanutten Regional Library (MRL), on being named the 2025 Library of the Year by the Virginia Library Association! This prestigious award honors MRL's outstanding community engagement, innovative programming, and unwavering commitment to serving the diverse needs of its patrons. Earlier this year, MRL was also recognized as Nonprofit of… Continue reading CAC Clients in the News! Massanutten Regional Library