Consulting, Libraries, Marketing

Case Study: Marketing & Communications Planning

In 2022, Cecil County Public Library (CCPL) was a six-branch library system serving a community of 100,000 people in Cecil County, Maryland. As the community grew, so did the library system. As a result, there was a lot of hiring and change, as employees moved into different positions. In response to this, Library leadership identified… Continue reading Case Study: Marketing & Communications Planning

Government, Media Interviews, Professional Articles

Podcast Transcript: “Business Resilience Decoded” interview on Crisis Communications

Thanks to my awesome summer intern Sydney, I now have transcripts of the podcasts I've been interviewed for. Here's a transcript of the podcast "Business Resilience Decoded," in which I spoke about the value of good crisis communications in libraries. Narrator: Welcome to Business Resilience Decoded. From Disaster Recovery Journal and Asfalis Business Resilience. Now, here’s… Continue reading Podcast Transcript: “Business Resilience Decoded” interview on Crisis Communications