Social media provides an opportunity for libraries to engage with people outside of the four walls of the library. In this webinar, we’ll discuss how to shift from promotion, which is a one-way conversation, to engagement, which is a two-way conversation. Here's a clip: https://youtu.be/JMeeLzCIcg4?si=lUuVBjryh2c1KCeM We will also discuss strategies such as content, analytics, active… Continue reading New Webinar: Social Media Strategies For Your Library
Month: August 2021
It’s Here! On-Demand Library Marketing Training
I'm so excited to announce my latest offering, now available on Niche Academy, an 8-part video series called "You Can Build a Library Marketing & Communications Plan." Through eight short 15-minute videos, I will walk you through the process of creating a Marketing & Communications Plan for your library. Each video builds on the previous… Continue reading It’s Here! On-Demand Library Marketing Training
