I have a passion for helping community-serving organizations grow and thrive, and extensive experience delivering high-impact speeches, presentations and training sessions. I'm also an established library expert with a book about marketing and communications for ALA Editions coming out this year. Here are just a few examples of events that I can help you with: ConferenceMembers MeetingStaff… Continue reading Do you need a speaker for your next event, training or webinar?
Author: Cordelia Anderson
Addressing Library Relevancy
Last month, Gallup released a story that had libraries high-fiving across the internet. Gallup reported that "Visiting the library remains the most common cultural activity Americans engage in, by far. The average 10.5 trips to the library U.S. adults report taking in 2019 exceeds their participation in eight other common leisure activities." This was great… Continue reading Addressing Library Relevancy
Podcast Interview: “Library Marketing With Cordelia Anderson”
Last year, I was interviewed for the "Public Libraries Podcast," in which I spoke about the relevancy challenges facing libraries, as well as different strategies and tactics that libraries can use to market themselves. We'll also cover the library "marketing funnel" and how libraries can remove internal customer barriers to increase usage and engagement. Listen… Continue reading Podcast Interview: “Library Marketing With Cordelia Anderson”
Our One-Year Anniversary
Next week, November 6, marks the official one-year anniversary of Cordelia Anderson Consulting. I am so excited to commemorate this anniversary, and to thank all of you for your support during the last twelve months. I have learned so much this past year: how to file articles of incorporation, how to become a certified woman-owned… Continue reading Our One-Year Anniversary
Storytelling
Storytelling is a fundamental part of being human, which is why I love to tell and share them. I also spend time coaching my clients on how to find and share great stories of impact. I recently had the opportunity to be a part of Storyteller's Night at Jesse Brown's Outdoors, telling the story of how my… Continue reading Storytelling
