Providing consulting, training and planning services to community-serving organizations such as libraries, nonprofits, educational institutions and government agencies.
This is the third post in my Library Funding Series, a series of posts about my experiences and lessons learned from serving as the marketing and communications director for a public library during the 2008 recession and its aftereffects. Read previous post. In my previous post, I explained how we transitioned from a very negative community… Continue reading Library Funding Series: Communications Tips for Surviving a Funding Crisis
This is the second post in my Library Funding Series, a series of posts about my experiences and lessons learned from serving as the marketing and communications director for a public library during the 2008 recession and its aftereffects. Read previous post. In my previous post, I explained the funding reductions we were faced with in… Continue reading Library Funding Series: Shifting from Negative to Positive
This is the first post in my Library Funding Series, a series of posts about my experiences and lessons learned from serving as the marketing and communications director for a public library during the 2008 recession and its aftereffects. My hope is that this series will help libraries prepare for potential funding challenges as a result… Continue reading Library Funding Series: Bracing for Budget Cuts
I have recently been working on a training for one my clients about gathering and telling stories of impact. Stories of impact are such an effective and easy way to tell the story of your organization - whether you are improving people's lives or selling a great product. I think we are often reluctant to… Continue reading Owning your impact
The American Library Association wrote this nice piece about my quick and effective National Library Week campaign using the Libraries Transform toolkit. Just goes to show that you don't need a big budget or a lot of time to plan an effective campaign! When the Charlotte Mecklenburg Library System in North Carolina staff realized National… Continue reading ALA Newsletter: Because One Week Can Make a Big Difference
Cordelia Anderson Consulting 