Providing consulting, training and planning services to community-serving organizations such as libraries, nonprofits, educational institutions and government agencies.
Last year, I collaborated with Patron Point on a Marketing Masterclass for their customers. It's now available! Here's more info. About the Masterclass Marketing in public libraries has become a major focus over recent years with the recognition of the need to engage the community, raise awareness of the wide range of services available from… Continue reading Marketing Masterclass with Patron Point
I'm writing this to plug an awesome book club that I have participated in: the Library Marketing Book Club. I was recently scrolling through posts on their Facebook Group, and was so impressed with the quality of guests and the diversity of membership. As of today they have 899 members on Facebook, and have had… Continue reading The Library Marketing Book Club
Yep. That headline is not a joke. Some of you know that I sometimes share my office with my 1-year-old dog Brookie and my 7-year-old ragdoll cat, Winter. They tend to convene in there (and get into fights) while I'm having Zoom calls. And Winter is always trying to drink my glasses of water. But… Continue reading My cat peed on my vision board … but I’m still excited about 2023!
Thanks to everyone who participated in my on-demand training survey. The top three topics that participants expressed interest in were: Branding Getting and retaining new customers Integrated marketing campaigns I'll be working to add these and other topics this year. I am also going to begin offering an annual subscription model through Niche Academy for… Continue reading Coming in 2023: More Content and More Convenient Subscriptions!
A client recently asked me for some interview questions to ask when hiring a new Marketing Manager. I thought this was a great question, and wanted to share some of my answers with all of you!
Cordelia Anderson Consulting 