CAC Updates

Labors of Love

I was recently wrapping up work on a new on-demand webinar, "Strengthen Your Library's Brand," and I thought to myself, "Well, that was a labor of love!" It got me thinking about that phrase. What is a labor love? The definition is "a task done for pleasure, not reward." Technically, my webinar was not a labor of love, because I… Continue reading Labors of Love

Libraries, Marketing, Training

New On-Demand Webinar: Strengthen Your Library’s Brand (With Subtitles)

What is a library's brand? Is it a logo? Is it the services you offer? Actually, a brand is the sum of how your library is perceived by everyone who experiences it - and that incudes staff, customers, funders and community members. This new on-demand webinar will help you develop a greater understanding of branding… Continue reading New On-Demand Webinar: Strengthen Your Library’s Brand (With Subtitles)