Providing consulting, training and planning services to community-serving organizations such as libraries, nonprofits, educational institutions and government agencies.
September’s almost here, which means it’s time for one of my favorite library celebrations: Library Card Sign-up Month. A simple card, sure — but in a person's hands, it’s a key to connection, imagination, and opportunities that go far beyond books. For the last 25 years, I’ve watched libraries run many campaigns during September —… Continue reading Rethinking Our Approach to Library Card Signup Month
Dear Friends and Colleagues,I hope summer has brought you some space to recharge—and maybe even to play a little. Over the past few weeks, I’ve been lucky enough to wrap up some summer travel with a road trip through national parks in California, and a visit with family in South Carolina. Somewhere in between hiking trails… Continue reading CAC Updates August 7 2025
Library booths at Comic-Cons, anime expos, and other pop culture events are full of potential—but they don’t always live up to it. Too often, I see booths where staff are tucked behind the table, smiling politely and waiting for someone to ask a question. Don’t get me wrong—just being there matters. But if you’re investing… Continue reading How to Get the Most Out of Comic-Con (or Any Outreach Event)
If you’ve ever worked in or with a library, you know it’s a special kind of place. Libraries are full of smart, dedicated people doing vital work—often with limited time, budgets, and tools. As a result, the way libraries approach marketing is deeply shaped by their culture, structure, and long-standing traditions. Understanding a few common… Continue reading Six Common Characteristics of Libraries—and How They Impact Marketing
Dear Friends and Colleagues,Hope you're having a great July! I can’t believe we’re already halfway through summer. I recently had a blast spending the weekend in Philly with my youngest daughter during ALA. While there, I also dropped in on some fun events hosted by Growing Libraries and Margaret Sullivan Studio. There’s nothing like seeing… Continue reading CAC Updates July 7 2025
Cordelia Anderson Consulting 