Advocacy, Consulting, Libraries

Balancing Social Justice and Neutrality in Libraries

Public libraries have long stood as beacons of knowledge, inclusivity, and access. They are places where individuals from all walks of life can seek information, engage in community programs, and encounter diverse perspectives. However, in an increasingly polarized world, the role of libraries in addressing social justice issues has become more complex. How can libraries… Continue reading Balancing Social Justice and Neutrality in Libraries

CAC Updates, Libraries

Takeaways from Washington Post Article About Libraries

People often forward articles about libraries to me, so I wasn't surprised when my partner sent me this one: Who uses public libraries the most? There’s a divide by religion, and politics, from the Washington Post. As a person focused on how libraries tell their stories and serve their communities, I found this an interesting… Continue reading Takeaways from Washington Post Article About Libraries

Libraries, Marketing

Libraries and Community Engagement

I was recently in Jacksonville, Florida giving a workshop about "Optimizing Your Library to Increase Community Engagement." Preparing for this workshop, I did some thinking about the intersections between marketing, community engagement, public relations, and libraries. One big thing that I think libraries forget is that it's not enough to do community engagement activities, you… Continue reading Libraries and Community Engagement

CAC Updates

CAC Updates August 9, 2024

It has been a busy summer, hence my silence on the newsletter front. In July, I had the pleasure of touring several Hawaiʻi libraries and kicking off a project with the Hawaiʻi State Public Library System. I'm working with my colleagues at Ken Magas Design and The Kālaimoku Group on a new, community-based brand for… Continue reading CAC Updates August 9, 2024

CAC Updates, Conferences

Updates from the LMCC Board

The 10th annual Library Marketing and Communications Conference is coming up in just a few months! This year's conference will be in Saint Louis, Nov. 15-14, 2024. Registration is now live at librarymarketingconference.org. We are also still taking volunteers and sponsorships. Hope to see you there! LMCC also has a webinar coming up, called Navigating… Continue reading Updates from the LMCC Board