Providing consulting, training and planning services to community-serving organizations such as libraries, nonprofits, educational institutions and government agencies.
Dear friends and colleagues, This season has me thinking a lot about connection, community, and the work we do together in libraries and service orgs. In the middle of busy calendars, shifting priorities, and constant change, I’m always reminded that what sustains us most is the relationships we build and the people who truly “get”… Continue reading CAC Updates Nov 24 2025
If you’ve ever tried to earn media coverage for your library, you already know: publicity doesn’t happen by accident. It takes intention, relationship-building, and a smart pitch that makes it easy for a reporter to say yes. These tips come from my upcoming training, Positive Media Outreach, where I dive into how libraries can build… Continue reading Media Pitching Tips to Help Your Library Connect With Reporters
Dear friends and colleagues, As we head into November, I’ve been feeling especially grateful — for meaningful projects, inspiring colleagues, and the chance to connect with many of you through speaking engagements this fall. Between conference prep, client work, and working on my new book, it’s been a busy season in the best way. If… Continue reading CAC Updates Nov 3 2025
Dear friends and colleagues, October has always been my favorite month — the crisp air, the changing leaves, and the little personal celebrations that make it feel so special. This year, I’m marking my birthday and the anniversary of Cordelia Anderson Consulting, and I can’t help but feel grateful for the journey so far. On… Continue reading CAC Updates Oct 1 2025
Back in 2018, I sat in front of 400-ish library professionals at the Library Marketing and Communications Conference, and tried out an idea that had been rattling around in my head. What if libraries looked at how they engage with customers using the framework of a marketing funnel? At the time, my goal was simple:… Continue reading Seven Years of the Library Marketing Funnel: Where Are We Now?
Cordelia Anderson Consulting 