Providing consulting, training and planning services to community-serving organizations such as libraries, nonprofits, educational institutions and government agencies.
One of the most common questions I get at conferences and events, and in my consulting work, is "What's the best way to manage social media?" As much I wish for simplicity, there isn't one answer. It really depends on your organization, your comfort with risk, the skill sets of your employees, and the policies… Continue reading Social Media Strategies: How to Manage Social Media?
What's the best way to get patron feedback?
What's the best way to get patron feedback?
I recently reached out to some of my clients and colleagues for examples of how they are serving their communities during the pandemic. Here are a few of the examples I received. Spartanburg County Public Libraries made it easier for people to access digital collections by allowing new customers to register for a "digital card"… Continue reading Library Programs & Services During the Pandemic
This white paper originated as a series on this blog. The series shared experiences and lessons learned from serving as the marketing and communications director for a large public library during the 2008 recession and resulting library funding cuts. My hope is that this whitepaper will help libraries prepare for and respond to funding challenges… Continue reading White Paper: Navigating Unstable Library Funding in a Challenging World