Providing consulting, training and planning services to community-serving organizations such as libraries, nonprofits, educational institutions and government agencies.
It's summer, a time for vacations, and a fun tradition I enjoy: ghost tours! hether I'm visiting a large city or a small town, there's a good chance I'll sign up for an evening walk through historic streets, listening to stories of hauntings, mysteries, and unexplained events. Over the years, I've taken at least a… Continue reading More Than Ghost Stories: Libraries and Community Storytelling
I've spoken for years at conferences and meetings about the value of a good Customer Relationship Management tool, or (CRM). CRMs have been around for decades, but I first encountered one when I took a job as Director of Marketing at a small private school. Though the school was small, they had invested in a… Continue reading Optimizing customer interactions with a Customer Relationship Management tool (CRM)