Providing consulting, training and planning services to community-serving organizations such as libraries, nonprofits, educational institutions and government agencies.
Recently, I took a moment to update something I hadn’t looked at in a while—an infographic I first created in 2023 to capture my public speaking work over the past five years. At the time, it felt like a useful snapshot. But when I sat down to refresh it, I realized the story had grown… Continue reading A Look Back (and Ahead): Public Speaking Since 2012
Cordelia Anderson Consulting (CAC) is pleased to announce that we have been selected to lead a comprehensive rebranding process for Yakima Valley Libraries (YVL), a public library system serving communities across Yakima County in Washington State. The project team includes NC-based Creative Director Ken Magas, a long-time collaborator who has partnered with CAC on multiple library branding initiatives, including… Continue reading CAC Selected for Rebranding of Yakima Valley Libraries
Dear friends and colleagues, Happy Saint Patrick's Day! I hope you’re doing well and that spring is starting to show up wherever you are.We just wrapped up spring break in our household—my kids were off traveling, and I had a little time to check in with family in South Carolina. It was a nice change of pace and a reminder of how important it is to… Continue reading CAC Updates March 17 2026
Most libraries don’t have drone footage.Most libraries don’t have video budgets. But every library has something incredibly powerful: place. Coming soon to CAC Academy, I’ll be releasing a new tutorial: Scroll-Stopping Library Videos with Google Earth Studio. This training walks through how to create quick, cinematic social media videos that highlight your library’s presence in… Continue reading Coming Soon to CAC Academy: Making Simple Impactful Videos Using Google Earth Studio
Over the past few years, I’ve noticed a pattern in my work with libraries. Teams recognize that their marketing feels inconsistent, but the issue isn’t a lack of effort or care. It’s structure. Flyers vary depending on who creates them. Social media reflects individual style more than shared identity. Email newsletters slowly drift away from… Continue reading Grounding Your Brand in Community — and Making It Usable Every Day