We’re thrilled to congratulate our client, Massanutten Regional Library (MRL), on being named the 2025 Library of the Year by the Virginia Library Association! This prestigious award honors MRL's outstanding community engagement, innovative programming, and unwavering commitment to serving the diverse needs of its patrons. Earlier this year, MRL was also recognized as Nonprofit of… Continue reading CAC Clients in the News! Massanutten Regional Library
Category: From the Field
Personal reflections and stories from the road — lessons from cycling, family history, storytelling, and the writing life, shared with a library lens.
CAC Updates Sept 15 2025
Dear Friends and Colleagues, This time of year always reminds me to pause and take stock of what’s keeping me motivated. The fall weather and falling leaves always make me feel energized, but honestly, I take a lot of inspiration from the libraries and organizations I get to work alongside. Their creativity, persistence, and care for… Continue reading CAC Updates Sept 15 2025
CAC Clients in the News! Milwaukee Public Library
We’re super proud of the Milwaukee Public Library (MPL), a recent client that has been featured in Fast Company for their dynamic and inventive social media strategy. Since 2022, MPL has embraced an unapologetically bold, video-first social approach—think memes, ironic "thirst traps," and cinematic storytelling reminiscent of Wes Anderson. The results have been impressive! Instagram:… Continue reading CAC Clients in the News! Milwaukee Public Library
CAC Clients in the News! Hawaiʻi State Public Library System
We are excited to celebrate the Hawaiʻi State Public Library System (HSPLS), which recently earned widespread media coverage for its record-breaking Summer Reading Challenge. A Fresh Brand, A Bold Challenge In 2024 and 2025, we partnered with HSPLS on a comprehensive rebranding initiative designed to honor Hawaiʻi’s culture, celebrate the uniqueness of each island, and… Continue reading CAC Clients in the News! Hawaiʻi State Public Library System
CAC Updates May 20 2025
Dear Friends and Colleagues, Is anyone else still wondering how it’s already *almost* summer? Between moving my edest child out of a dorm and into an apartment, wrapping up the school year with my high schooler and middle schooler, and starting new projects with new library clients, I’m reminded that the calendar waits for no… Continue reading CAC Updates May 20 2025
